Muceleé Granola Branding
Client: Muceleé Granola
Project Type: Branding, Logo Design, Packaging Design, Marketing Design
Insight: Good for you and the planet!
Artisinally made and locally sourced, Muceleé crafts organic granola blends with care. Using only the finest ingredients, every batch is sourced from a small local farm.
Visual Identity: Organic, Eco, Artisinal and Local
A balancing act between nature and luxury with a minimalist yet refined design. The clean typography and warm, earthy tones highlight its organic roots, while the spoon and bowl detail emphasize its handcrafted quality.
Colour Palette/Typography
The colour palette draws from nature: Forest Floor for wholesomeness, Oatmeal Cream for warmth, Farmland Green for sustainability, and Berry Harvest for vibrancy. A modern sansserif typeface ensures elegance, legibility, and a premium yet approachable feel.






