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Muceleé Granola Branding

Client: Muceleé Granola
Project Type: Branding, Logo Design, Packaging Design, Marketing Design

Insight: Good for you and the planet!


Artisinally made and locally sourced, Muceleé crafts organic granola blends with care. Using only the finest ingredients, every batch is sourced from a small local farm. 




Visual Identity: Organic, Eco, Artisinal and Local 


A balancing act between nature and luxury with a minimalist yet refined design. The clean typography and warm, earthy tones highlight its organic roots, while the spoon and bowl detail emphasize its handcrafted quality. 




Colour Palette/Typography 


The colour palette draws from nature: Forest Floor for wholesomeness, Oatmeal Cream for warmth, Farmland Green for sustainability, and Berry Harvest for vibrancy. A modern sansserif typeface ensures elegance, legibility, and a premium yet approachable feel.

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